Success stories

ST FURNITURE

A furniture factory has a marketing team, but online sales have been continuously declining, and the page has been banned.

21.4M THB
in sales

168
order

Challenge

ST Furniture is one of the largest sofa factories in Thailand, selling nationwide. However, it faced major obstacles:

  • Advertising page was flagged/banned, making it impossible to run ads.

  • Existing marketing team efforts failed, with online sales continuously declining.

  • Needed a stable system to restart and scale sales.


Solution

Muketing stepped in with structural fixes and a new marketing approach:

  • Resolved page ban issue → created new page system + backup.
  • Re-structured the entire campaign setup.
  • Adjusted target audience to reach real purchasing power segments.
  • Produced content and ad creatives that reflected the scale of a major factory → credibility + value pricing.
  • Continuous optimization to control CPM and reduce cost per reach.
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Results

  • Sales of 21.4M THB within one month.

  • 168 total orders → +66% growth from previous month.

  • Reach increased by +8.5M (+19.8%).

  • Paid traffic up by 68.8%.

  • Page stabilized → ads can now run consistently.

  •  

Impact

Reviving Online Marketing After Page Ban & Declining Sales → Achieved 21.4M THB in Sales

 

Tags: furniture / sofa